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Bowker merges PubTrack and BML brands to create Bowker Market Research

 

 

 

 

Published on http://www.subscription-agents.org.

Bibliographic information management solutions provider has merged the US-based PubTrack Consumer brand with UK-based Book Marketing Limited (BML) under a new global brand named Bowker Market Research. Products and services coming together under Bowker Market Research are the newly merged US and UK consumer research products, industry statistics, UK’s Book Marketing Society, and US bibliographic statistics.

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