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Bowker Survey Tracks Global E-book Patterns

March 29th, 2012

Bowker Market Research has released the results of a survey of e-book usage in 10 countries. The results are based on the responses from 1,000 consumers in each country who responded to an online survey in early 2012 and show that adoption rates are highest in Australia, India, the U.S. and U.K. and lowest in France and Japan. In addition to already having one of the highest penetration rates, India is also seen as a country where e-book sales are expected to increase the fastest since over 50% of respondents said they intend to buy an e-book in the next six months (the other country with similar expectations is Brazil).


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