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For Google, Songza Purchase May Represent Its Musical Future

First published on http://www.rollingstone.com/

Over the last two years, the record business has been slowly shifting from selling downloads to emphasizing streaming-music subscriptions from Spotify, Rdio and others — as well as Google-owned YouTube, which provides revenue from video ads. Although track download sales are down 13 percent so far this year, and albums are down 15 percent, according to Nielsen Soundscan, streaming provided $220 million in revenue in 2013. That’s an increase of nearly 29 percent, according to the Recording Industry Association of America, and it made up 21 percent of overall record-industry revenues.

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