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How new smartphones boost sales of old accessories

CNBC

First published on www.cnbc.com

 

The surge in demand for older accessories is being driven by what Fathollahi calls a conversion period.

“Years prior, people were switching from a flip phone to a smartphone—that was the adoption period, not conversion,” Fathollahi said. “Now, everyone owns smartphones and it’s device upgrades that are driving sales.”

Two-thirds of mobile subscribers own smartphones, according to media research firm Nielsen. That means more customers upgrade to newer smartphone models than buy one for the first time.

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