First published on www.bookbusinessmag.com.
NEW YORK, Oct 23, 2012 — Impelsys, a global leader in providing electronic content delivery solutions, is powering the innovative new Bowker(R) “Book as an Android App,” with its award-winning iPublishCentral software platform.
“Book as an Android App” allows authors and small publishers to use Bowker’s popular to create Android-compatible eBook apps from any PDF or ePub document, opening new sales channels such as Google Play and the Amazon App Store.
“We’ve partnered with Bowker to make available to their customers a simple option for creating their own eBook app, which helps authors and small publishers better market their titles to potential readers,” said Sameer Shariff, founder and CEO of Impelsys. “In today’s new market for book sales, it’s crucial to have a digital strategy in place for how you will get your book electronically published, discovered and purchased by readers. The Bowker Book as an Android App showcases the flexibility of iPublishCentral for integration with existing solutions such as Bowker’s MyIdentifiers site.” “At Bowker, we are delighted to take another important step forward in our continuous effort to make it easier for publishers to connect with buyers in a shifting marketplace,” said Beat Barblan, Director, Identifier Services at Bowker.
“Simplifying the path to the creation of eBooks is an absolutely essential need among small and self-publishers. Impelsys played a critical role in helping us address this need.” Bowker Identifier Services provides authors and small publishers with the resources that enable customers to find and purchase their books. After an author has written a book, provides the path to publish – through the assignment of ISBNs and barcodes – and sell the title through enhanced discovery.