First published on http://www.arcamax.com/
Now, though, she’s a recognizable presence who’s had a hand in two of the biggest hits of the last 18 months: Icona Pop’s “I Love It,” which she co-wrote, and Iggy Azalea’s “Fancy,” for which she sang the hook. Over the summer “Boom Clap” rose to No. 8 on Billboard’s Hot 100 after it was featured in the blockbuster “The Fault in Our Stars.”
“Her off-season between albums — I mean, you can’t even call it that,” said David Saslow, general manager of her label, Atlantic Records. “Those were such key strokes for her.” As a result, Saslow added, the label is marketing “Sucker” much more intently than “True Romance,” which sold a mere 18,000 copies in the United States, according to Nielsen SoundScan.