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Smart Music Market Analysis: Pandora Media, Inc Offers More With Less

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First published on http://www.dailyfinance.com/

Nielsen’s semi-annual study of U.S. music has offered evidence supporting the rise of streaming music, showing that the first half of 2014 was dominated by a rise in on-demand music streaming, which grew by 42% from the first half of 2013, while digital music sales fell in the same time frame.

However, the key adjective in the study is “on-demand,” the ability of music services to provide listeners with the exact songs they want to hear, something that services like Songza noticeably lack.

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